Nintendo

AI Driven BD-Concept:

Role(s):
Creative Director; AI Designer;
Graphic Designer; Logo Designer;
Experience Designer

Project Description:
This personal project explores the question: “What if Super Mario Kart were real?” I designed a gamified racing experience that integrates character cards into physical go-karts via a built-in card reader in each steering wheel. Drivers could use these cards to trigger digital attacks during the race—earning points for successful hits and unlocking higher-tier power-ups.

I created all branding and graphics for the character cards, designing a system where the kart selects the optimal attack based on the driver’s current score. The result? A playful, immersive experience where racers can launch virtual bananas at their opponents on the way to the finish line.